• Qbans Food

    Identity

Food Company

Qbans Food is a Florida company that has been serving Hispanic market through neighborhood grocery stores for more than 20 years. Their mission is to preserve their Cuban traditions by offering homelike products and flavors from the past and presenting it to today’s public.

As part of a new image strategy, the owner of this supermarket chain approached me to develop a completely new branding. They wanted something that would represent those values embraced in their mission. An identity that would match the nostalgic vibe of the old Cuba, while still feeling interesting, approachable and memorable.

  • Client

    Qbans Food

  • Deliverables

    Identity

  • Credits

    Design: Ricardo Wellesley

  • Date

    2019

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